Energy Efficiency Alberta

Energy Efficiency Alberta was a provincial clean energy initiative offering Albertans a suite of programs all designed to help consumers and businesses cut energy costs and emissions. With so many overlapping programs and eligibility details, the challenge was making a complex set of options easy for everyday Albertans to understand and act on. We built a website paired with custom infographics that broke down each program: what it covered, who qualified, and how to apply — turning a maze of government offerings into a clear, approachable resource that drove an over-estimated amount of consumer participation.